We are a full-service agency. Digital, social, traditional and event management.

The ethnic population in Canada continues to grow. By 2031, it is estimated that almost 32% of the Canadian population will be a visible minority. Is your brand ready to tap into this lucrative multicultural market? From consumer insights to strategy and creative to customer engagement, Prime Advertising is the one-stop agency that connects your brand with multicultural consumers and accelerates business growth.

About Us

Prime Advertising is a leading multicultural advertising agency in Canada. Founded in 1987, Prime Advertising has provided its clients with insightful marketing strategy that drives result-oriented and cost-effective advertising campaigns. We serve a wide range of industries including automotive, consumer packaged goods, financial, healthcare, real estate, retail and non-profit.
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Community

Prime Advertising is committed to giving back to the community where we live, work and play. Not only does our President, John Leung, volunteer on the board of directors of various community and charitable organizations, we also support the non-profit sector by developing marketing communications strategy and advertising creative for their fundraising events. Together hand-in-hand, we are building a better community.
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Digital and Social media (Purple Plus Digital Marketing)

We are in a digital world. Our dedicated digital and social media team is here to help you engage your customers
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What we do

Consumer Insight

Consumer Insight

A sound strategy relies on understanding your customers. We have the tools to help you understand your target audience

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Strategy

Strategy

A culturally relevant marketing strategy is required in order to truly connect with multicultural customers.

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Creative & Production

Creative & Production

We are an award-winning agency that develops creative which resonates with your customers and achieves great results.

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Media

Media

Reaching your target customers with the right media at the right time is the mandate of our media team.

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Account Servicing

Account Servicing

Our account servicing team is dedicated to providing an industry-leading client management service level.

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Event Marketing

Event Marketing

The best way to build relationship with multicultural customers is to engage with their communities.

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Translation

Translation

When serving multicultural customers, in-language sales brochures, collateral and other promotional materials

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Digital & Social Media

Digital & Social Media

We are in a digital world. Our dedicated digital and social media team is here to help you engage your customers

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Public Relations

Public Relations

Our close relationship with ethnic media suppliers enables us to pitch your PR story and secure coverage in a timely manner.

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Our Clients

CIBC
Canada Dry
Kellogg’s
Loblaws
Jane Woo
BMW
Dragon Ball
Toronto Dragonboat Race Festival

Event Marketing, Purple integration

The best way to build relationship with multicultural customers is to engage with their communities.
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Our CEO

John Leung is a seasoned Advertising Executive with an extensive creative background. Being an industry veteran for over 25 years, he has unparallel expertise in managing national brand communications for a prominent array of blue chip clients. Being one of the few who recognizes the unique characteristics of multicultural marketing in the Canadian marketplace, he was named President of both the Toronto Chinese Business Association and Chinese Family Services of Ontario. He is also the founder of the Canadian Fashion Designer Awards, and serves on the board of directors of numerous community organizations. His unreserved community contributions have quickly distinguished John as an influential leader who is deeply respected in the Chinese community, where his clients can benefit from exclusive marketing opportunities and connections that are second to none.
John Leung

John Leung

CEO